Privacy Policy
Last updated: January 22, 2026
Authentic Tech Leadership LLC ("we," "us," or "our") operates whyaifails.com (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website or use our services.
We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
1. Information We Collect
Information You Provide
We collect information you voluntarily provide when you:
- Sign up for our newsletter or resource library
- Submit a speaking or consulting inquiry
- Fill out a contact form
- Purchase a book or other products
- Register for the AI Leadership Assessment
This information may include:
- Name and email address
- Company name and job title
- Phone number (if provided)
- Message content and inquiry details
- Payment information (processed securely by third-party providers)
Information Collected Automatically
When you visit our Website, we may automatically collect:
- IP address and approximate location
- Browser type and version
- Device information and operating system
- Pages visited and time spent on pages
- Referring website or source
- Date and time of visits
2. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide requested services
- Send newsletters, resources, and updates you've subscribed to
- Process transactions and send related information
- Improve our Website, content, and services
- Analyze usage patterns to enhance user experience
- Comply with legal obligations
- Protect against fraudulent or unauthorized activity
Legal Basis for Processing (GDPR)
Under GDPR, we process your data based on:
- Consent: When you subscribe to communications or submit forms
- Contract: To fulfill services you've requested
- Legitimate Interest: To improve our services and protect our business
- Legal Obligation: To comply with applicable laws
3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Remember your preferences
- Understand how you use our Website
- Improve site functionality
- Analyze traffic and trends
Types of Cookies We Use
| Type | Purpose |
|---|---|
| Essential | Required for basic site functionality |
| Analytics | Help us understand site usage |
| Marketing | Track campaign effectiveness |
You can control cookies through your browser settings. Disabling certain cookies may affect Website functionality.
— update your cookie preferences at any time.
4. Third-Party Services
We use the following third-party services that may collect information:
Clerk
Authentication and user account management. Clerk processes your email address and account credentials as a data processor on our behalf.
Clerk Privacy Policy →
Stripe
Secure payment processing for book and product purchases. We do not store your payment card details directly—Stripe handles all payment information.
Stripe Privacy Policy →
Google Analytics
Website analytics to understand visitor behavior and improve our content.
Google Privacy Policy →
Amazon Web Services (AWS)
Website hosting, data storage, and cloud infrastructure.
AWS Privacy Policy →
5. Information Sharing
We do not sell your personal information. We may share information with:
- Service Providers: Third parties who help us operate our business
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with a merger or acquisition
- With Your Consent: When you explicitly agree to sharing
6. Your Privacy Rights
All Users
You have the right to:
- Unsubscribe from marketing communications at any time
- Request information about data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
GDPR Rights (EU/EEA Residents)
Under GDPR, you also have the right to:
- Data portability (receive your data in a portable format)
- Restrict processing of your data
- Object to processing based on legitimate interests
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
CCPA Rights (California Residents)
Under CCPA, California residents have the right to:
- Know what personal information is collected
- Know if personal information is sold or disclosed and to whom
- Opt out of the sale of personal information (we do not sell data)
- Request deletion of personal information
- Not be discriminated against for exercising these rights
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. When data is no longer needed, we securely delete or anonymize it.
8. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including encryption, secure servers, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses approved by relevant authorities.
10. Children's Privacy
Our Website is not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Authentic Tech Leadership LLC
6515 Empire Ave, Frederick CO 80516
Email: privacy@whyaifails.com
For data protection inquiries, we will respond within 30 days.